RFI ASIA

Regional, Hong Kong
Discipline: Brand Consulting/Brand Strategy/Brand Reputation, Brand Monitoring, Creative/Graphic Design, Digital Marketing/Interactive, Health Care, Mobile, SEO/SEM, Social Media, Web Design Production/Development, PR (Consumer, Travel, Corporate, Healthcare, Press Release, Technology)

Contact Info:

RFI ASIA
RFI Hong Kong
Unit B&C 12/F Casey Aberdeen House
38 Heung Yip Road, Wong Chuk Hang
Hong Kong
Tel: +852 2237 1661

Personnel:

Senior Vice President, Asia

David Ko

Group Director

Max Wang

Branches/ Affil. :

RFI Hong Kong, Ruder Finn Bangalore, Ruder Finn Beijing, Ruder Finn New Delhi, Ruder Finn Guangzhou, Ruder Finn Hong Kong, Ruder Finn Malaysia, Ruder Finn
Mumbai, Ruder Finn Shanghai, Ruder Finn Singapore, RF Thunder Beijing, RF Thunder Guangzhou, RF Thunder Hong Kong, RF Thunder Shanghai, RF Kyodo
Beijing & RF Kyodo Shanghai

Year Established:

2014

No Of Employee:

30
0
Awarded Campaigns
Total Campaigns (5)
5
Top 1000 Brands
Total Clients (19)
RFI Hong Kong, Ruder Finn Bangalore, Ruder Finn Beijing, Ruder Finn New Delhi, Ruder Finn Guangzhou, Ruder Finn Hong Kong, Ruder Finn Malaysia, Ruder Finn
Mumbai, Ruder Finn Shanghai, Ruder Finn Singapore, RF Thunder Beijing, RF Thunder Guangzhou, RF Thunder Hong Kong, RF Thunder Shanghai, RF Kyodo
Beijing & RF Kyodo Shanghai Company Profile RFI Asia is Ruder Finn’s award-winning, full service digital marketing division established in 2013. In 2016, Ruder Finn further strengthened the RFI Asia team with the acquisition of Daylight Partnership, one of Asia’s most innovative digital marketing consultancies. RFI’s strategic, evidence-based campaigns help clients tell their stories across myriad channels including ATL, social media and dark social, through immersive storytelling with Virtual and Mixed Reality (VR/MR). RFI ’s research arm delivers a suite of I&A products that help companies anticipate brand impact events (Predictive Analytics), increase influencer engagement (Influencer Mapping), prove marketing ROI (Correlation Mapping), and better understand their communities (Customer Journey Mapping).
RFI ASIA - Awards Won (9)
Award Show Award Category Campaign Name Year
Mumbrella Asia Awards 2017 Finalist Mumbrella Award for Collaboration Prudential Relationship Index 2016
Mumbrella Asia Awards 2017 Finalist Mumbrella Award for Culture Daylight Partnership 2016
Mumbrella Asia Awards 2017 Finalist Mumbrella Award for Innovation Sino VR @ Saikung 2016
Mumbrella Asia Awards 2017 Finalist Mumbrella Award for Insight K. Wah Soho East Pet Ice Cream Festival 2016
Mumbrella Asia Awards 2017 Finalist Social Idea of the Year Pacific Place Personalised Nutella 2016
Marketing Excellence Awards Finalist Best Food & Beverage Campaign “Make it Wonderful” Brand Relaunch 2015
Golden Pin Design Award Corporate Video Hong Kong Medical Museum Corporate Video 2015
Asia Pacific Sabre Awards Finalist Best Digital Campaign “Make It Wonderful” Brand Relaunch 2015
PR Awards Silver Best Use of Social Media for PR Sony Xperia Test Drive 2014
RFI ASIA Work (Total: 5 Awarded: 0)
Brand: Sino Group
Sector: Miscellaneous
Brand: Prudential
Sector: Household & Personal Care
Brand: Pacific Place
Sector: Retail
Brand: JSenses
Sector: Food , Beverages
Brand: Lee Kum Kee
Sector: Food
RFI ASIA Case Studies (2)
VR @ Sai Kung
Brand: Sino Group
Key Objective: Brand - Awareness , Customer Acquisition
Prudential Relationship Index
Brand: Prudential
Key Objective:
Major Brands (19)
Top 1000 Brand 2016 (5)
Lee Kum Kee
HSBC
Maybelline
Maxim's
VISA
L'Oreal
Digital Domain
Invo Coconut Water
New World Development Co Ltd
Pacific Place
Prudential
Sogo
Starstreet Precinct
Victorinox
Macy's
Fitbit
MTR Corp
Sino Group
Swire Properties

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The Campaign Asia-Pacific Team