Corporate Website
CLP had specific requirements to revamp their corporate website. They wanted a user experience review and navigation redesign, new creative as well as onsite search tools to enhance the overall search capability as well as a detailed SEO strategy and implementation. They wanted to meet global standards in website design and make allowances for a content strategy.
Effectiveness / Results
Designercity implemented a comprehensive website solution that utilized the latest technologies including SharePoint 2013, WebTrends and Office Web app as backend infrastructure. We redesigned the content structure from the 3 channels to 6 channels which makes improves the overall navigation of the site.
From a design perspective, we used vibrant colours and infographics to enhance the site visually following two focus group sessions to qualify our findings.