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Advertising - News
Advertising
EPS borrows from the movies for PPS
Aug 10, 2006
A new television commercial shot in faux-cinematic tones and featuring mobsters on a mission to 'Kill Bills' spearheads the EPS Company's campaign to rejuvenate its PPS ...
Advertising
141 shifts Luck to run BAT
Aug 10, 2006
Agency appoints new leader for key client on the brink of major Grand Prix push
Advertising
Superhero foiled by glossy paint brand
Aug 10, 2006
Paint brand Prizm has kicked off a campaign for a new exterior paint product, Glossy and Smooth. The campaign, developed by Ogilvy & Mather Shanghai, takes a humorous ...
Advertising
Harbour City extols new luxury range
Aug 10, 2006
Shopping complex Harbour City has rolled out the latest burst in an extended branding campaign, which seeks to drive home the message that the complex has expanded. Led by ...
Advertising
Nitro wins out after epic eLong battle
Aug 10, 2006
China's number two online travel service provider eLong has tapped Nitro China for its full communications brief, as the brand gears up for an assault on market leader, ...
Advertising
Competitive couple to front Buick ads
Aug 10, 2006
BatesAsia has developed a lifestyle-oriented campaign for Shanghai General Motors' Excelle HRV model, featuring a young couple trying to outwit each other to drive the car. ...
Advertising
Is the pitch working?
Jul 27, 2006
Evie Loo, Marketing communications manager, BFGoodrich Asia-Pacific
Advertising
Is the pitch working?
Jul 27, 2006
Lou Dela Pena, Business development director, TBWA\Tequila Singapore
Advertising
Is the pitch working?
Jul 27, 2006
Eunice Wong, Marketing director, Jardine Restaurant Group, Hong Kong
Advertising
Is the pitch working?
Jul 27, 2006
Name Robert Burr Title Regional vice-president, AIG Accident & Health Pitches More than I can remember First pitch Xerox UK; account manager, The Decisions Group Biggest ...
Advertising
Is the pitch working?
Jul 27, 2006
Rob Sherlock , Regional creative director, Draft FCB
Advertising
Is the pitch working?
Jul 27, 2006
Paul Heath, President, Ogilvy & Mather Advertising Asia-Pacific
Advertising
'Time for PCCW to resurrect the HKT brand'
Jul 27, 2006
Six years after PCCW sprung to life after acquiring Hong Kong Telecom (HKT) in an audacious takeover, the telco retains a unique ability to polarise opinion on the SAR's ...
Advertising
Batey primes for renewal of fortunes
Jul 27, 2006
Batey has seen its share of misfortune over the years. Once viewed as the pride of Asia's homegrown agencies, it is now seen as a cautionary tale for independent agencies that ...
Advertising
Agencies under scrutiny as Olympics near
Jul 27, 2006
Sponsors and brands hoping to capitalise on the 2008 Beijing Olympics are taking a fresh look at their options. By Jo Bowman
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MAGAZINE
Campaign Asia-Pacific
May, 2012
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