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PREVIEW: 2011 Agency Report Card

By Atifa Hargrave-Silk, 2 days ago

ASIA-PACIFIC - The 2011 Agency Report Card shows that while the region is growing from strength to strength, the battle for new business and talent is heating up.

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Facebook reports a 69% lift in ad revenue in 2011

By Arif Durrani, 2 days ago

GLOBAL - Facebook's advertising revenues rose 69% to hit $3.15 billion in 2011, according to accounts filed for its $5 billion initial public offering (IPO).

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Tim Isaac makes retirement from Ogilvy official

By Emily Tan, 2 days ago

HONG KONG - Tim Isaac's retirement as chairman of Ogilvy & Mather Asia-Pacific at the end of May was part of the agreement made when he took over the role from Miles Young in 2009.

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Jeremy Craigen poised for global VW role at DDB

By Jeremy Lee, 2 days ago

GLOBAL - Jeremy Craigen, DDB UK's executive creative director, is in talks about a role heading up the network's global Volkswagen account.

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P&G's digital plan is possible, but not easy and not cheap

By Emily Tan, 3 days ago

Procter & Gamble (P&G) chief executive Robert McDonald's statement that the FMCG giant would look to moderate its US$9.3 billion ad budget by leveraging the cost efficiency of ...

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What's your favourite Super Bowl XLVI ad?

By Staff Reporters, 3 days ago

Ahead of the game, here's your chance to watch 10 of this year's Super Bowl XLVI ads, and vote for your favourites.

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Competitors band together to create global network for 'challenger' brands

By John Tylee, 5 days ago

GLOBAL - Four British agencies are among the founder members of a new international network spanning eight countries, which has been created to capture business from challenger ...

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CASE STUDY: 'Porxer' contest puts the excitement back into pork

By Staff Reporters, 6 days ago

A new brand of pork took an unconventional approach to raise awareness of its product in Japan, a market with a greater preference for beef.

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India's Ministry of Tourism returns to Ogilvy Delhi

By Paul Howell, 6 days ago

DELHI - Ogilvy Delhi has been awarded the India Ministry of Tourism creative account, following a multi-agency pitch.

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Nick Emery appointed chief executive of Mindshare Worldwide

By Mark Banham, Jan 27, 2012

GLOBAL - Nick Emery has been appointed chief executive of Mindshare Worldwide, succeeding Dominic Proctor who moves to the newly created position of president of WPP's GroupM.

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Motricity exits Asia after Axiata loss

By Magz Osborne, Jan 26, 2012

KUALA LUMPUR – Mobile marketing services company Motricity is withdrawing from Asia after losing key client Axiata earlier this month.

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Tourism Fiji in search of an advertising partner

By Paul Howell, Jan 26, 2012

NADI - Fiji's national tourism body has launched a pitch among multinational advertising agencies, hoping to find a single creative network for a new global brand push.

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Carat lands $3 billion global General Motors media

By Katherine Levy, Matthew Miller, Jan 26, 2012

GLOBAL - General Motors has appointed Carat to its $3 billion global media planning and buying account, following a pitch launched in August last year.

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WPP's Ogilvy & Mather Asia acquires stake in DTDigital

By Staff Reporters, Jan 19, 2012

AUSTRALIA - WPP Group, via Ogilvy & Mather Asia, has acquired a one-third stake in Australian digital communications company DTDigital from STW Group for an undisclosed sum.

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Ensemble appoints lead for new Melbourne office

By Staff Reporters, Jan 19, 2012

MELBOURNE - IPG Mediabrands' branded entertainment and sponsorship specialist arm Ensemble Australia has appointed Jamie Gilbert-Smith as general manager of its new Melbourne ...

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Advertising - News

PREVIEW: 2011 Agency Report Card

Facebook reports a 69% lift in ad revenue in 2011

Tim Isaac makes retirement from Ogilvy official

Jeremy Craigen poised for global VW role at DDB

P&G's digital plan is possible, but not easy and not cheap

What's your favourite Super Bowl XLVI ad?

Competitors band together to create global network for 'challenger' brands

CASE STUDY: 'Porxer' contest puts the excitement back into pork

India's Ministry of Tourism returns to Ogilvy Delhi

Nick Emery appointed chief executive of Mindshare Worldwide

Motricity exits Asia after Axiata loss

Tourism Fiji in search of an advertising partner

Carat lands $3 billion global General Motors media

WPP's Ogilvy & Mather Asia acquires stake in DTDigital

Ensemble appoints lead for new Melbourne office

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