PARTNER CONTENT |
Mike Yapp on the death of the audience and the birth of the user.
We caught up with Mike Yapp, founder and director, The Zoo at Google, to ask three key questions: How will VR change the media industry? And what's the next big trend? And just what is "hypertelling"?
PARTNER CONTENT |
Mike Yapp on the death of the audience and the birth of the user.
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