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The series of six videos portray ‘social experiments’ in a candid-camera style. Shot in Australia, Indonesia and Thailand the now-viral campaign showcases just how far passersby are willing to go to earn an ultrabook.
“What we’re doing is getting people excited and ...
The agency: Under construction
40 Under 40 2015: Energy, talent and burning desire to succeed
PHOTOS: Betty Crocker & PR firm build giant cupcake mosaic for SG50
The state of play of content marketing in Asia
Engagement Meter: Top 5 social posts in personal-care category
Y&R Hong Kong appoints Beverly Ho as GM from Red Fuse Communications
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