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The series of six videos portray ‘social experiments’ in a candid-camera style. Shot in Australia, Indonesia and Thailand the now-viral campaign showcases just how far passersby are willing to go to earn an ultrabook.
“What we’re doing is getting people excited and ...
JWT Taiwan tipped to win major share of Japan Tobacco creative pitch
Q&A: Parminder Singh on Twitter advertising
Lee Kum Kee hosts regional challenge for aspiring Chinese chefs
DATA POINTS: 'Made in China' doesn't mean what it used to
Mobile-only Taobao sale highlights fight for future mobile supremacy in China
Yahoo partners with Viddsee to promote Asia-made short films
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