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'The last tiger' is an extension of the long-running 'Enjoy winning' campaign that started last year in Singapore. This time, the creative asks how far friends will go for the last bottle of Tiger Beer. The commercial features larger-than-life characters competing with each other. But ...
Spikes Asia 2014 opens for registration
BesTV and Tenthavenue join forces on digital OOH in China
PRWeek Awards Asia deadline is tomorrow
Earth Hour aims beyond switching off lights: Sourav Roy
BBC Worldwide Asia adds four new hires
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