PEOPLE FOCUS

Profile: President of Asia-Pacific for Haier Philip Carmichael 
Marketing

Profile: President of Asia-Pacific for Haier Philip Carmichael

President of Asia-Pacific for Haier, Philip Carmichael, is helping China's ambitious appliances giant create a global brand.
Profile: Procter & Gamble CMO Mark Pritchard 
Marketing

Profile: Procter & Gamble CMO Mark Pritchard

THE ATIFA SILK INTERVIEW - With an US$8.6 billion budget, Procter & Gamble’s global CMO Marc Pritchard is putting his faith in sports sponsorship and digital as a route ...
Profile: Vice-president of HP Asia-Pacific Ivy Liang 
Marketing

Profile: Vice-president of HP Asia-Pacific Ivy Liang

Ivy Liang, HP’s vice-president of printing and imaging, sells the experiences created because of digital developments.
Profile: Adidas SEA MD Ralph Kotterer aims for the top 
Marketing

Profile: Adidas SEA MD Ralph Kotterer aims for the top

Adidas managing director for Southeast Asia Ralph Kotterer wants to connect with customers through digital, retail and PR experiences.
Profile: Eurosport APAC chairman Arjan Hoekstra 
Marketing

Profile: Eurosport APAC chairman Arjan Hoekstra

After 17 years with Eurosport, Arjan Hoekstra, the broadcaster's Asia-Pacific chairman and managing director, has few complaints.
Profile: Shangri-La marketer Brendan Inns 
Marketing

Profile: Shangri-La marketer Brendan Inns

Vice president of brand communications at Shangri-La Hotels and Resorts Brendan Inns' new advertising campaign pits wild animals against marble lobbies.
Profile: Universal Music Group's Sandy Monteiro 
Marketing

Profile: Universal Music Group's Sandy Monteiro

President of Universal Music Group International for Southeast Asia Sandy Monteiro says the music business must embrace digital and mobile opportunities to survive.
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MAGAZINE
Campaign Magazine
Campaign Asia-Pacific
May, 2012