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Tuesday, 25 March, 2014

Adobe, SAP to help brands master marketing data

SALT LAKE CITY - In a partnership agreement, SAP will resell the Adobe Marketing Cloud with its data-analytics platform, SAP HANA, and its multichannel content-management software, hybris Commerce Suite, in a move aimed at helping businesses analyse data across online marketing, retail sales and CRM.

FreislandCampina taps Carat for media duties

Three questions for BMW on the future of automobile retail in China

Perfetti Van Melle picks Red Communication for digital business

Singex makes its advertising debut with UM

RTB, DSP, PMP...SOS: An introduction to digital-age media buying

	Mini ninjas attack hearts in Japan Mini ad			Seven loyalty trends to track in 2014
	Is StarHub’s sponsorship of the Singapore Lions failing to roar?			Driving goodwill turns users into evangelists

Content Marketing Asia

Apr 8, 2014

Intercontinental Hotel, Singapore

Campaign/TURN webinar

Apr 10, 2014

Online

XM Gravity expands digital partnership with Unilever’s prominent household brands

WPP agrees to acquire XMKT Group, a marketing services agency in China

American Eagle Outfitters appoints TBWA's Digital Arts Network Hong Kong to lead social media campaign

Innity launches highly engaging mobile ad platform

Taipei Digital Advertising partners with Kenshoo to deliver premium search and social solutions across their client base

Quanta QCT Awards Communications Mandate to Havas WW Singapore

Toluna continues APAC expansion with new Korean office and country director

JWT agrees to acquire Egift, a leading premium and gift specialist in China

GO enters the business of innovation with the London Speaker Bureau




Nakama Hong Kong: Associate Marketing Director

Aspire Global Network Asia: Associate Planning Director

CHANDLER MACLEOD: Associate Account Director - Social Engagement

Prospect Resourcing (Asia) Ltd: Head of Marketing - Wealth Management, Greater China

Edelman China: Editor (English Native Speaker)

Xpand Group: Senior Account Manager

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