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Tuesday, 19 January, 2021
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Ad wars: Why one upmanship in advertising makes for great headlines

Eularie Saldanha

With brands taking digs at competitors openly, Campaign India dives in to find out the reason, the impact, the legalities and whether brands wars are in for the long haul…

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Blog: Thank you Mr. Kamath! Better late than never

Sandeep Goyal

Following the news of ASCI banning surrogate ads of 12 liquor companies, the author states that his crusade of three years against ASCI's inaction has finally succeeded!

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MG Motor declares 'it's a human thing to evolve' via Hector

Campaign India Team

View the films conceptualised by Cheil Worldwide

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As newsprint prices go up, industry seeks help from government

Staff

Ahead of the 2021 Union Budget, the INS has asked Union finance minister Nirmala Sitharaman to help print media tide over the crisis that the pandemic caused

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Does Publicis M&A chatter show holding companies are undervalued?

Gideon Spanier

Private equity has been looking at agency groups

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Prashant Mishra appointed VP - North and East at MOMS Outdoor Media Solutions

Campaign India Team

Joins the agency for his second stint from Milestone Brandcom

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Haymarket records annual profits of £8.3m despite effects of Covid-19

Gideon Spanier

More than 75% of revenues came from digital, data and live activity

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Arjun Bhatia joins Matrimony.com as CMO

Campaign India Team

Moves from Samsung Electronics

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Zydus Wellness appoints Wavemaker to handle media mandate of entire portfolio

Campaign India Team

Account won post a multi-agency pitch

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82.5 Communications bags Slice's creative mandate

Campaign India Team

Agency's Bengaluru office to handle the fintech service for the youth

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Live blog: News updates - week of 18 January

Campaign India Team

In the news: Gozoop, Pitchfork Partners, Republic TV, Zee5

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Editor's Picks

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Seeing crowds in-stadia during India-Aus series is encouraging: Nishant Kashikar, Tourism Australia

Raahil Chopra

The country manager, India and Gulf at Tourism Australia shares how the country is looking to revive tourism post-Covid, when borders could potentially open for Indian travellers, and more...

 
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What Sourav Ganguly's heart attack means for Fortune and brand 'Dada'

Mukta Lad

Brand strategists explain Fortune's possible roadmap and how brands can learn from this unforeseen backlash

 
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Creative critique from a gender lens: 4-8 January

Dr AL Sharada

Dr AL Sharada, director, Population First, reviews a selection of ads from last week

 
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We know we have to compete for users' trust: WhatsApp's Will Cathcart

Raahil Chopra

The app's head explains the policy changes, what the business is doing to retain its customers' trust and more...

 
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