Opinion: 20 gaps that marketers can bridge in 2020
Anjali Malthankar
The author states that brands need to step up and participate in solving real problems rather than participating and riding on them on social media
Ketan Desai elevated as COO at Grey Group India
Campaign India Team
Was president for North and West India prior
Zomato eats into Uber, acquires food business in India
The all-stock transaction gives Uber 9.99 per cent ownership in Zomato
Turn to 'chhota Sub', indulge with the savings says Subway
Watch the film conceptualised by Dentsu Impact here
Amazon takes the #ClimatePledge in India
Goes electric for delivery in India through a video featuring CEO Jeff Bezos
Unmetric Engagement Meter: Most viewed on YouTube (1-10 January)
Videos from Vivo, Bajaj Pulsar, Realme and more...
WolfzHowl and Leap Frog Strategy form a strategic partnership
The tie-up is aimed towards targetting the post-digital, integrated era of brand management
CogMat to handle social media duties for Bisleri's Fonzo, Limonata and Spyci
The account was won following a multi-agency pitch
Livspace appoints Dentsu India Slingshot for digital creative mandate
There was no multi-agency pitch involved
iProspect India bags paid media mandate of Max Bupa
The agency bagged the account post a multi-agency pitch.
Media360 India to be held on 17 March
The knowledge-packed day will kick off with the summit, which will be followed by the awards night that honours excellence in media
Talkwalker’s Battle of the Brands: Louis Vuitton Vs Prada
A weekly round up of the action in the social media space
Effies 2020: It’s a tie – McCann and Ogilvy win ‘agency of the year’
HUL and Star India share the ‘client of the year’ title; 82.5 Communications wins Grand Effie