Campaign India

Thursday, 19 April, 2018

Blog: Why is Abanti Sankaranarayanan sleeping?

Sandeep Goyal

There is a blizzard of surrogate ads during the ongoing IPL tournament. Is the ASCI looking the other way?

Ogilvy CEO John Seifert on Martin Sorrell's exit: 'The show must go on'

Oliver McAteer

Seifert said feedback from clients has been positive.

Bisleri goes 'mmm' and 'aah' for Fonzo

Campaign India Team

Watch the ad film conceptualised by FCB India here

Opinion: Drive 'action' not awareness through influencer engagement

Charu Raizada

Some tips for brands using influencers

Unmetric Engagement Meter: Facebook top 20 (1-10 April)

Campaign India Team

Posts from BMW, ICICI Lombard General Insurance, Frooti and more...

Editor's Picks

Blog: Sir Martin's exit - good or bad for WPP India?

Sandeep Goyal

The author states some of the venom surrounding Sir Martin Sorrell and predicts the future for some WPP agencies in India

Exploring the many facets of data: Musings from I-Com @ San Sebastian

M A Parthasarathy

The chief product officer of Mindshare South Asia shares his first experience of the Data Summit

Goafest 2018: Early Man Film ends Grand Prix drought; The Social Street dominates metals tally

Campaign India Team

TSS bags 'Creative Agency of the Year' while Medulla WYP Network is 'Branded Content and Entertainment Specialist of the Year. Dentsu Webchutney wins 'Digital and Mobile Specialist of the Year' accolade

Goafest 2018: Pictures from the Abbys on day two

Rohit Gaonkar

Awards across six categories for the Creative Abby Awards were announced on day two. View the images here

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