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Friday, 13 April, 2018
Medulla puts its business on the BlocPartners network

Medulla puts its business on the BlocPartners network

Campaign India Team

The association will help Medulla pitch for more global accounts

 
Weekend Laugh: Producer's Diary by Dalbir Singh

Weekend Laugh: Producer's Diary by Dalbir Singh

Dalbir Singh

The co-founder of Kiss Films continues with his weekly sketches for Campaign India

 
T.O.M. Tweets from #ICom18

T.O.M. Tweets from #ICom18

Campaign India Team

Some tweets from the I-Com Global Summit that have caught our attention

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I-Com Global Summit 2018: 'Brands are currently looking at performance advertising and not brand equity'

I-Com Global Summit 2018: 'Brands are currently looking at performance advertising and not brand equity'

Campaign India Team

A discussion around 'addressable advertising' took place on the final day of the festival

 
I-Com Global Summit 2018: 'The most attractive cyber crime in the world right now'

I-Com Global Summit 2018: 'The most attractive cyber crime in the world right now'

Raahil Chopra

A panel discussed ad fraud and viewability at the summit in San Sebastian

 
Account Planning Group announces its board

Account Planning Group announces its board

Campaign India Team

The board is expected to unveil several initiatives that further the cause of the account planning discipline in India

 
I-Com Global Summit 2018: Pictures from day two

I-Com Global Summit 2018: Pictures from day two

Campaign India Team

View pictures from the final day of the data marketing conference

 
I-Com Global Summit 2018: Pictures from day one

I-Com Global Summit 2018: Pictures from day one

Campaign India Team

The data marketing conference kicked off on 11 April. View pictures from day one here...

 
I-Com Global Summit 2018: Pictures from the awards night

I-Com Global Summit 2018: Pictures from the awards night

Campaign India Team

The I-Com 'Data Creativity Awards' and 'Hackathon Awards' winners were announced through a gala dinner in San Sebastian. Here are images from the event.

 

Editor's Picks

Comment: More copycat Pakistan ads tumble out of the closet

Comment: More copycat Pakistan ads tumble out of the closet

Babar Khan Javed, Prasad Sangameshwaran

This time an ad by consumer goods giant, Hindustan Unilever has been plagiarised by a Pakistani personal care brand

 
View from Nepal: An innovation that packs a punch

View from Nepal: An innovation that packs a punch

Ujaya Shakya

The author talks about a unique promotion that could give the print media a much needed booster shot

 
Blog: Brand Kapil Sharma needs urgent help!

Blog: Brand Kapil Sharma needs urgent help!

Sandeep Goyal

Brand Kapil Sharma is a bloated shadow of itself. What ails the brand and what went wrong?

 
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