Tuesday, 18 June, 2019

APAC winners from the first night at Cannes

One Grand Prix, a couple golds. See all the details on how APAC work fared on the first night of awards at Cannes Lions 2019.

Why PMI is doubling down on wooing Cannes

Robert Sawatzky

From Wyclef Jean to Cindy Gallop to its massive beach house, the tobacco company really, really wants to tap the creative community to help it give the cigarette alternatives story consumer traction.

Apple's sign-in: Less precision targeting, more walled gardens

Jessica Goodfellow

While 'Sign In with Apple' mainly seeks to prevent Facebook and Google from gathering information on Apple devices, knock-on effects will impact brands and media owners.

What Cannes wants to talk about? Quitting social media

Olivia Parker

Conversations at Cannes kept returning to the negative influence of social media on mental health, with other strands of the same discussion touching on harmful agency-client working relationships and the introduction of psychological "safe spaces" at work.

Rankin: Quitting harmful social media made me more creative

Olivia Parker

The world-renowned photographer tells Campaign about the moment he realised the social platforms he was using were affecting his mental health, and why he's happier embracing what he calls 'JOMO' — the 'joy of missing out'.

Nick Law: "Creatives need to step up"

Robert Sawatzky

The global chief creative offiicer at Publicis Groupe tells Cannes that creatives can't hide behind the big idea, but need to become masters of media and step up as business partners.

On the ground in Cannes: Editors' diary

Robert Sawatzky, Olivia Parker

Campaign Asia-Pacific editors will be running up and down the Croisette all week, bringing you their unique perspectives from inside the Palais and out, from the beach house sessions to the industry one-on-one interviews. If you couldn't make it this year, live it vicariously.

China shuts down app blamed for generating 100 million reposts for Cai Xukun

Jingjing Ma

A number equal to a third of China's 314 million Weibo users supposedly shared a single post by 'Little Fresh Meat' Cai Xukun, which is odd as the celebrity only has 25 million followers.

Huawei CEO: Trade war puts $30 billion of revenue at risk

Jessica Goodfellow

“I think both sides will suffer," Ren Zhengfei said. "No one will win.”