Wednesday, 17 April, 2019

“My question for the industry’s men: ‘Hey, when are you going to realise? It’s time.’”

Olivia Parker

Gabriela Guerra successfully campaigned against discrimination in Brazil's 'Young Lions' competition. Here the 2019 Cannes 'See It Be It' finalist shares her thoughts on equality (lacking), the overwork epidemic and the creative benefits of living in her new home, Singapore.

We mustn’t let artificial intelligence make us dumb

Andrew Nicholls

While AI continues to change how we work, Andrew Nicholls at Carma Asia says the need for human intelligence to find meaning in these advances is more important than ever.

Why AI robots won’t steal your jobs...yet

Jingjing Ma

AI robots like Sophia may allow marketers to connect with customers, understand them better and respond personally in real time. That's if they can hold a conversation.

Can Cadbury's new 'Symbol For All' stand against racism?

Ad Nut

Cadbury hopes its new symbol can come to be used to promote cultural inclusivity following years of negative social media trolling.

Spikes Asia opens with new theme, new Spike for 2019

Staff Writer

'Asia Rising' is the festival's new theme, with a new Creative eCommerce Spike introduced.

Marketers still slow to improve CX

Staff Reporters

TOP OF THE CHARTS: Despite all the talk about experience being a priority, most brands are still aren’t moving fast enough, according to Adobe’s latest study.

New leaders at MediaCom Korea

Jin Choi and Jinyoung Choi become the new managing director and general manager. See details on this and other people moves in our weekly news roundup.

To post-90s Chinese, luxury is no longer for rich people

Staff Writer

An Ogilvy study says to make luxury matter to the post-90s generation of young Chinese, brands have to change six marketing rules.