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PEOPLE: News in brief

Mar 17, 2000

Mindshare has appointed Mr Henry Tan MD of MindShare Malaysia. He was most recently group marketing manager at TV production company HVD Entertainment. At the media specialist'...

PEOPLE: News in brief

Mar 17, 2000

Mr Darragh Hardy has moved from The Media Edge, where he was executive director, China, to Maximise Singapore. With 12 years of media management experience under his belt, Mr ...

PEOPLE: News in brief

Mar 17, 2000

In Malaysia, Mr Jim Goh has been named managing director for Optimum Media Direction, after a tenure at Riche Monde as marketing director.

PEOPLE: News in brief

Mar 17, 2000

Discovery Channel has appointed Ms Ellen So as manager of advertising sales, making the move from Star TV where she was regional sales executive. Based in the SAR, her role ...

PEOPLE: News in brief

Mar 17, 2000

Following a two-year tenture at Turner International Asia Pacific Limited, Mr Monty Ghai has been promoted to regional sales director. He was formerly ad sales account manager.

PEOPLE: News in brief

Mar 17, 2000

McCann-Erickson has promoted China CEO Joop Broeren to the role of area director for Greater China, while Mr TH Peng has been appointed deputy area director. Mr Peng was ...

PEOPLE: News in brief

Mar 17, 2000

Mr Reginald Tai has left the Asian Wall Street Journal, where he has been finance director for the past 12 years, to join Strategic Intelligence as CFO in Singapore. In ...

PEOPLE: News in brief

Mar 17, 2000

Mr Alfred Tsoi has joined Yahoo Hong Kong as general manager, relocating from Sydney-based Option International, where he was VP for Asia Pacific.

OFF THE VINE: All publicity is good publicity guv'nor, honest

Mar 17, 2000

Oh dear. Vine has just received a rather stroppy letter from one of our subjects, referring to our item back in January in which we mentioned a new book called Hardship ...

OFF THE VINE: A chorus of approval for sponsors FT

Mar 17, 2000

It's not just the dotcoms who are realising the potential of non-mainstream and below-the-line advertising - the grand old Financial Times has leapt into the fray with its ...

OFF THE VINE: There's no business like ... the ad business?

Mar 17, 2000

Young Mark Lucas, the poutingly gorgeous CD at O&M Manila, has discovered the perils of looking like a superstar - in a recent edition of a local paper, he was photographed ...

Mandarin campaign takes flight as the stars line up

Mar 17, 2000

The long-awaited Mandarin Oriental global print campaign by M&C Saatchi Hong Kong launches this month, featuring photographs of nine celebrities, shot by celebrated photographer...

Resistance threatens to scupper introduction of pitch fees in Hong Kong

Mar 17, 2000

Opposition is mounting against a scheme hatched by the Hong Kong 4As, requiring clients to pay a HK$20,000 pitch fee to help defray the high cost of securing new business. ...

Thai agencies struggle to create new billing systems for clients

Mar 17, 2000

Thailand's advertising industry is facing a challenging adjustment during 2000 as agencies struggle to create new billing systems for clients. According to research conducted ...

TOP TEN TV RECALL - HONG KONG

Mar 17, 2000

1) CTI IDD (Superman): client, CTI; agency, Grey. 2) SUNDAY (Mobile Phone Network): client, Sunday Telecoms; agency, BBDO. 3) McDONALD'S (Big Mac Chant & Hello Kitty): client, ...

Pitch fee policy about respect not punishment

Mar 17, 2000

The Hong Kong 4As has vowed to discipline errant agencies who flout its new pitch fee policy, but chairman Jeffrey Yu insisted the scheme was more about respect than punishment....

HEADLINES: Asiaweek's Domingo off to New York

Mar 17, 2000

Asiaweek vice-president of advertising Jocelyn Domingo will be relocating from Hong Kong to New York. She joined Asiaweek in 1996, and has almost 20 years experience in adverti...

HEADLINES: S'pore govt raises ceiling for Review

Mar 17, 2000

The Singapore government has raised the circulation ceiling of the Far Eastern Economic Review from 8,000 to 10,000 copies per issue. The title's circulation had been ...

HEADLINES: Trollope leaves M&C Saatchi for dotcom

Mar 17, 2000

Mr Grant Trollope has quit as media director at M&C Saatchi and joined Space Asia Media as regional media director. With eight years in the ad industry, including three-and-a-h...

HEADLINES: Aegis Group buys Asia Market Intelligence

Mar 17, 2000

London-based media communications group Aegis Group plc has acquired Asia Market Intelligence for an initial consideration of US$24 million. Aegis is the holding company ...

HEADLINES: Blears named GM of Burnett Hong Kong

Mar 17, 2000

Mr Mark Blears, 37, has been named general manager of Leo Burnett Hong Kong, as well as director-in-charge of the McDonald's China and Motorola accounts. He joined Burnett ...

HEADLINES: WPP, Asatsu-DK launch Media+ Taiwan

Mar 17, 2000

WPP and Asatsu-DK have jointly launched Media+ in Taiwan, offering a range of media services including strategic planning, buying, research and consultancy. Mr Chu Yee Cheung ...

HEADLINES: Newsweek records strong newsstand sales

Mar 17, 2000

Chow Yun Fat was the best-selling face in Hong Kong last year, according to Newsweek sales figures - the cover story featuring the actor's role as the lead in the Hollywood ...

HEADLINES: Hanlon promoted to GM of Zenith S'pore

Mar 17, 2000

Zenith Media Singapore has promoted Mr Malcolm Hanlon as its new general manager having been with the office for the past three years. Mr Hanlon is set to continue his ...

HEADLINES: MEDIA China relaunches with new look

Mar 17, 2000

MEDIA China will roll out this month in a new format - magazine booklet size - aiming to strengthen its position as an educational trade title for the media and advertising ...

Channel News Asia positions itself for regional expansion

Mar 17, 2000

Sending out combat signals to the broadcasting big-guns of Asia, Channel News Asia (CNA) has announced the decision to turn its local Singaporean feed regional, come September ...

SPH hosts second Long Xi awards to boost Chinese-language ads

Mar 17, 2000

Singapore Press Holdings (SPH) has blasted advertising agencies for not taking Chinese-language ads seriously. But SPH executive vice-president of marketing Tham Khai Wor ...

Bumper 'Net issue for MEDIA

Mar 17, 2000

Eyeing Asia's creative Web space need no longer be like stepping into the Wild West. In fact, not content with reporting on the seismic shifts currently swaying Internet ...

Asia-Pacific adspend surges 12 per cent in '99

Mar 17, 2000

Asia-Pacific's adspend last year jumped about 12 per cent, according to figures from ACNielsen, confirming the region's dramatic recovery from its worst recession in decades. T...

BBDO Manila wins US$5m

Mar 17, 2000

BBDO/Guerrero Ortega Manila has won approximately US$5 million in new business so far this year. The new wins include the US$1.7 million Pizza Hut account, previously...

Procter & Gamble adopts bolder advertising strategy to boost sales

Mar 17, 2000

In the wake of last week's 30-point plunge in its share price on the New York Stock Exchange, Procter and Gamble's decision to emphasise integrated marketing, might, industry ...

P&G in reinvention mode

Mar 17, 2000

P&G has instructed its roster agencies around the world, Asia-Pacific included, to formulate campaigns that more effectively sell the FMCG's range of products. Agencies, ...

VIEWPOINT: Life's a pitch ... and then you pay

Mar 17, 2000

The Hong Kong 4As announced early this month that effective immediately, all clients calling for a pitch would have to pay each participating ad agency a fee of HK$20,000. ...

M&As not necessarily the way to build a better mousetrap ..

Mar 17, 2000

Mr David Kershaw, one of the founding partners of M&C Saatchi World, is a firm disbeliever in resorting to mergers and acquisitions to build strong, global agency networks. Spe...

Breathing in the smell of success

Mar 17, 2000

What is the common factor behind seasoned upholstery in a 1955 Porshe Spyder, St Andrews golf course and a freshly ironed newspaper? Prestige and success. The very images ...

Ad Grand S'pore joins worldwide Icom network

Mar 17, 2000

Seven agencies from around the world have joined the International Communications Agency Network Inc (Icom) - a leading, global network of independent advertising and marketing ...

SATELLITE & CABLE: BBC lifting Asia profile to attract ad dollars

Mar 17, 2000

BBC World is gearing up to build a higher profile in the region, with an eye on growing international advertising opportunities. "Asia business is very vibrant and dynamic, ...

SATELLITE & CABLE: Korea liberalising TV market

Mar 17, 2000

Parliament's recent approval of a new, integrated broadcasting bill looks set to spark a wave of programming and capital alliances between Korean and foreign broadcasting ...

SATELLITE & CABLE BRIEFINGS: Chang resigns Star, News Corp posts

Mar 17, 2000

Mr Gareth Chang has quit as Star TV's executive chairman and CEO after the SingTel/News Corp lost its bid to take over Cable & Wireless HKT to Pacific Century CyberWorks. Joini...

SATELLITE & CABLE BRIEFINGS: TV programmes fail to lure viewers

Mar 17, 2000

More than half of television audiences around the world have expressed dissatisfaction with their choice of programmes. Fewer than half of the TV viewers (47 per cent) rated ...

SATELLITE & CABLE BRIEFINGS: Tsou quits MTV Taiwan to join Yahoo

Mar 17, 2000

MTV Taiwan general manager Rose Tsou has resigned from the music TV network, where she has worked for five years, to join Yahoo. MTV is seeking a replacement, however, the ...

SATELLITE & CABLE BRIEFINGS: HBO airs Franchise and J&M movies

Mar 17, 2000

HBO Asia has signed exclusive deals with independent studios, Franchise Pictures and J&M Entertainment. Films in the deal with Franchise Pictures include: Battlefield ...

SATELLITE & CABLE BRIEFINGS: C&W HKT's iTV carries Channel V

Mar 17, 2000

Channel V has signed a deal with Cable & Wireless HKT to distribute the music network on the interactive TV platform. The new services, called Channel V On Demand, offers ...

SATELLITE & CABLE BRIEFINGS: ESPN wins ATP broadcasting pact

Mar 17, 2000

ESPN Star Sports has signed an exclusive broadcasting deal with the ATP Tour for the new Tennis Masters Series and the Tennis Masters Cup from 2000 to 2002. The programming ...

1st Law of Party - Be There - Sponsored by 24/7 Media Asia - 24/7 marks anniversary with huge bash

Mar 17, 2000

24/7 Media Asia recently celebrated its first anniversary in grand style; with a huge and lavish bash in Hong Kong, attended by hundreds of people. The partygoers, who ...

INTERNET MEDIA: MTV Asia Online in move to expand regional site reach

Mar 17, 2000

MTV Asia Online is expanding its regional site reach, opening the doors to a new site, MTV Korea. In addition to MTVAsia Online (www.mtvasia.com) and MTV Chinese (www.mtvchines...

INTERNET MEDIA: Sinaman is 50MB mascot

Mar 17, 2000

Sina.com has launched its 50MB email service, allowing registered users to face the impending assault of broadband with the file space to handle it. Existing 3.5MB email is ...

INTERNET MEDIA: MPI spins off new online media services division

Mar 17, 2000

In the race to win a stake in the Internet advertising pie, Media Partners International has spun-off a new online media services arm, e-Media Partners International (eMPI). Jo...

INTERNET: M&As trigger boom in fledgling Korean Internet marketplace

Mar 17, 2000

Korea's Internet advertising market trebled to US$27 million in 1999 compared with the year before, and this triple digit growth rate is expected to continue this ...

INTERNET: Emaimai PR campaign goes to pitch

Mar 17, 2000

Asia's first global online auction site, Emaimai.com, is in talks with several PR agencies for a consumer and financial campaign to roll out in Asia and North America this ...

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