Ranjani Raghupathi
May 25, 2016

Engagement Meter: The best brand posts from Facebook, Twitter and Instagram

Curated by Unmetric, the weekly Engagement Meter shows the region's top-performing brand posts on Facebook, Twitter and Instagram. See how brands including Triumph, Crocs, Standard-Chartered, Sony, Coca-Cola and Audi made an impression.

Triumph
Triumph

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 16 through 22 May.

Facebook

1. Chevrolet India
Engagement Score – 1,000

2. Standard Chartered Singapore
Engagement Score – 1,000

3. Sony Malaysia
Engagement Score – 1,000

4. Cadbury 5Star India
Engagement Score – 1,000

5. Crocs Philippines
Engagement Score – 1,000

 

Twitter

6. Moto India
Engagement Score – 1,000

7. Treebo Hotels India
Engagement Score – 1,000

8. Coca-Cola Philippines
Engagement Score – 1,000

9. Voot India
Engagement Score – 1,000

10. Sun Life Philippines
Engagement Score – 1,000

 

Instagram

11. Audi Singapore
Engagement Score – 1,000

12. Tata Cliq India
Engagement Score – 987

13. India Triumph
Engagement Score – 935

14. Oppo Singapore
Engagement Score – 849

 

This is the final part of our giveaway ;) #hint #OPPOR9 #giveaway #instadaily #selfieexpert #oppocameraphone #gadget #techs

A photo posted by OPPO Singapore (@opposingapore) on

15. Reliance Nippon Life India
Engagement Score – 800

 

18-year-old Suchita Baraik works as a domestic help to support her ageing parents. But thatís not it. In the evening, she runs a school where she teaches around 60 kids from the nearby #slums. She was forced to quit school around four years ago because of unfavourable financial conditions at home. Her father is bed-ridden and her mother met with an accident a few months ago. She had no choice but to take up odd jobs to provide for her family. Suchita started the school in January with the help of Sikandar Lohra. They scouted the area around the airport in Hinoo and tried to convince residents to send their #children to #school. While her unwavering spirit is commendable, Suchita faces many challenges, but believes that when there is a will, there is a way. Also, she has plans to reach out to various authorities to procure the bare minimum resources required to operate a fully functional all-weather school. Read more here: http://bit.ly/DoGoodCCLXXXX Whatís your #DoGood story? Share it! #BeGood #instagood #doinggood #goodwork #instagoodness #inspire #inspirational #deeds #instagram #unsungheroes #unsung #hero #reallife? #instalove #heroes

A photo posted by Reliance Nippon Life Insurance (@reliancenipponlife) on

 

Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.
 

 

Source:
Campaign Asia

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