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Fleishman-Hillard appoints Brian West to regional and global roles

3 days ago by David Blecken
SINGAPORE – Fleishman-Hillard has appointed Brian West to the newly created role of managing director and partner of reputation management for Asia-Pacific, based in Singapore.

Mango wins Qantas PR in New Zealand

5 days ago by Staff Reporters
AUCKLAND - Mango Communications has been appointed as New Zealand PR representative for Qantas.

Petrie PR takes on pan-Asia role for Alila Hotels and Resorts

Jan 20, 2012 by Matthew Miller
ASIA-PACIFIC - Hong Kong PR firm Petrie PR has been chosen by Singapore-based Alila Hotels and ...

Parent company reputation drives consumer product decisions: global study

Jan 19, 2012 by Matthew Miller
GLOBAL - An online study commissioned by Weber Shandwick finds not only that consumers are aware ...

Text 100 Asia-Pacific wins PR and digital pitch for Rakuten

Jan 17, 2012 by Benjamin Li
ASIA-PACIFIC - Online retailer Rakuten has chosen Text 100 Asia-Pacific as its PR and digital ...
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BLOGS & OPINIONS
Lessons in going Viral: From 40,000 feet up in the air
The travel & hospitality industry has some of the biggest budgets, and the worst ads.
A sexist marketing concept or one of the world’s great brand icons?
Traditional advertising fails on the Internet.

Traditional advertising fails on the Internet.

By Mike.Fromowitz on Dec 10, 2011
IN DEPTH

Nissan news centre highlights potential for proactive corporate comms in Asia

YOKOHAMA – Having announced plans to launch an in-house content production facility early in the year, Nissan is preparing for its official opening of its Global Media Centre later this month. Ahead of the launch, Campaign asked the unit's editor-in-chief Dan Sloan about his objectives.
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People Focus

VIDEO: Asia's leading PR voices

Alan vanderMolen, president of Edelman Asia-Pacific, the newly appointed Bob Pickard, president of Burson-Marsteller Asia-Pacific, and Steve Dahllof, regional CEO of Ogilvy PR, share their thoughts on the public relations industry in the wake of Media's annual PR Report Card.
 
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MAGAZINE
Campaign Magazine
Campaign Asia-Pacific
January, 2012