Freda Kwok

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Recent articles by Freda Kwok

OPINION: Social-media amplification mars Singapore foodie event
Digital  |  Marketing  |  Opinions

OPINION: Social-media amplification mars Singapore foodie event

Sep 6, 2012  |  Comment now
A sought-after event, a miscommunication and a social-media faux pas created a controversy surrounding Singapore's recent Diner en Blanc. Freda Kwok, lead ...
Opinion: All you really need to know about Facebook Timeline for Pages – Don’t panic!
Digital  |  Opinions

Opinion: All you really need to know about Facebook Timeline for Pages – ...

Apr 5, 2012  |  Comment now
Lead consultant at Blugrapes, Freda Kwok provides a walkthrough to guide brands on the recent rollout of Facebook's Timeline for brand pages.

Data & Research

Mobile drives 20% annual increases in online video consumption

Aug 4, 2015

China: Online video viewers tend to be young and well off. 64 per cent of online video viewers are aged between 16 and 34, compared to 46 per cent of the general population, and 45 per cent are in the top two socioeconomic status levels.

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