To engage today’s consumers, we must embrace unfamiliar ways of understanding and communicating with them. Jon Wright, regional director of analytics and insight at MEC Asia-Pacific, tells us five things about reaching consumers.
The roll out of 3D TV in Asia-Pacific has created a lot of buzz in recent days but what exactly does it mean for the industry. Jon Wright (pictured), regional director of analytics and insight at MEC in Asia-Pacific, tells us five things we need to know about 3D TV.