Staff Reporters
Jun 12, 2019

PR Awards Asia winners for 2019 revealed

The winners were announced in a ceremony in Hong Kong Wednesday night.

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Reception

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Weber Shandwick Asia-Pacific was crowned APAC PR Consultancy of the Year and an Era Ogilvy campaign for Lee Chang Yung Chemical won the Campaign of the Year title at 2019 PR Awards Asia.

Sling & Stone, Weber Shandwick, APCO Worldwide, MSL, Ogilvy and History Will Be Kind heard their names called for Consultancy of the Year awards. 

Below you'll find a full listing of all of the 2019 PR Awards Asia winners, including the grand prix awards mentioned above, the Consultancy of the Year awards, the regional campaigns of the year, all of the awards in specific campaign categories and the people/team awards.

GRAND PRIX AWARDS

Asia-Pacific PR Consultancy of the Year
Weber Shandwick Asia Pacific

Campaign of the Year
From Enemy to Family - Post Crisis Recovery
Lee Chang Yung Chemical Corp.
Era Ogilvy PR

Era Ogilvy PR accepting the Campaign of the Year Grand Prix


CONSULTANCIES OF THE YEAR

Australia/New Zealand PR Consultancy of the Year
Sling & Stone

Greater China PR Consultancy of the Year
Weber Shandwick

Japan/Korea PR Consultancy of the Year
APCO Worldwide

South Asia PR Consultancy of the Year
MSL India

Southeast Asia PR Consultancy of the Year
Ogilvy Singapore

Boutique PR Consultancy of the Year
History Will Be Kind 

Best Culture of the Year
Sling & Stone

 

REGIONAL CAMPAIGNS OF THE YEAR

Category Award Title Client Agency/Company
Australia/New Zealand PR Campaign of the Year Gold Pollen Couture Johnson & Johnson Fleishman Hillard
Silver Rally Together Mastercard Eleven
Bronze Fuji Island - Picture Perfect Paradise FUJIFILM CampaignLab
Greater China PR Campaign of the Year Gold From Enemy to Family - Post Crisis Recovery Lee Chang Yung Chemical Corp. Era Ogilvy PR
Gold Airbnb: From Abhorred to Adored Airbnb, Inc. Weber Shandwick
Silver Columbia redefines “outdoor” for a new Chinese generation Columbia Switching-Time
Japan/Korea PR Campaign of the Year Gold Bossy-Talk Detector YOHO Brewing Dentsu Inc. and Dentsu Public Relations Inc.
Silver SketchCook Otsuka Pharmaceutical Co., Ltd. Dentsu Inc. and Dentsu Public Relations Inc.
Bronze Kobayashi City Department of SIMCITY BUILDIT Electronic Arts K.K. Dentsu Inc. and Dentsu Public Relations Inc.
South Asia PR Campaign of the Year Gold Emotional Nutrition GSK Consumer Healthcare Genesis BCW
Bronze Bio-Oil Unstretched Journey Marico Ltd Twenty Twenty Media Ltd
Southeast Asia PR Campaign of the Year Gold 6 months mother’s milk is all you need Save the Children, UNICEF, Alive & Thrive Vero & Bridge agencies
Silver Safer Everyday GRAB -
Asia-Pacific PR Campaign of the Year Gold Everyday Super App GRAB - 



CAMPAIGN CATEGORIES

Category Award Title Client Agency/Company
Arts, Entertainment & Media Gold RED FM on Fleek RED FM 93.5 Genesis BCW
Silver Xbox Greaseproof Controller Xbox ANZ opr Agency
Bronze GREAT FAILURE FROEBEL-KAN CO., LTD. dentsu inc.
Best Use of Analytics Gold adidas: Sport18 adidas Singapore Creation Singapore
Gold Wings for our girls Mahindra Group Adfactors PR
Silver MIRINDA – LAUGH AWAY THE GRUDGE FOR TET Suntory PepsiCo Vietnam Beverage Dentsu Redder
Bronze #GetAngry Viacom18 Media Pvt. Ltd. Chapter30 Productions
Best Use of Content Gold Columbia redefines “outdoor” for a new Chinese generation Columbia Switching-Time
Silver A New Way to Be a “Grown-Up” Hotel Royal Chiaohsi Ogilvy Taiwan
Bronze #PaiseKiKadar (The Value Of Money) Jana Small Finance Bank Genesis BCW
Best Use of Digital Gold Launch of India's First Platelet Donor Community Godrej HIT Godrej Consumer Products Limited
Silver #DareToDisconnect Sennheiser Electronics India Pvt. Ltd. Genesis BCW
Bronze Chengdu IFS Nature Connects – pulling 8million users Wharf China Estates Limited Chengdu International Finance Square
Best Use of Social Media Gold Green Screen Actresses MIKA+RIKA Staff-up Group dentsu inc.
Silver Wings for our girls Mahindra Group Adfactors PR
Bronze Play With Your Food LOTTE Co., Ltd. DENTSU INC.
Bronze The secret to 10 million cards. ICBC / Mastercard Weber Shandwick
Best Use of VR/AR Gold AR Storybook Sparks Up Family Talk on Dementia Eisai Korea Weber Shandwick / McCann Health
Silver Give a Smile Campaign A.S. Watson Group -
Bronze Air China Land Your Dream VR Brand Roadshow Air China Burson Cohn & Wolfe, partner with J. Walter Thompson
Brand Development (Product) Gold Play With Your Food LOTTE Co., Ltd. DENTSU INC.
Silver MIRINDA LAUGH AWAY THE GRUDGE FOR TET Suntory PepsiCo Vietnam Beverage Dentsu Redder
Bronze Converse All The Stories Are True Converse BCW
Brand Development (Service) Gold Flight of the Day Jetstar Asia AKA Asia
Silver Befikar Book Kar (Book Without A Care) MakeMyTrip Ltd. Genesis BCW
Bronze Everyday Super App GRAB -
Business-to-Business Silver Words that Change Lives–Say more, Save more. Merck Sharp & Dohme MediCom, Elite PR Group
Bronze The Data Literacy Movement Singapore Qlik Archetype Agency
Bronze Green Screen Actresses MIKA+RIKA Staff-up Group dentsu inc.
Cause-Related - Diversity & Inclusion Gold Revealing the Sacrifices of Migrant Workers in Singapore Paya Lebar Quarter by Lendlease FleishmanHillard Singapore
Silver Break the Silence Grab Malaysia -
Bronze Marie Gold MyStartup Britannia Industries Limited Genesis BCW
Cause-Related - Public Awareness Gold 6 months mother’s milk is all you need Save the Children, UNICEF, Alive & Thrive Vero & Bridge agencies
Silver The cUUpcakes Roche DNA Medical Communications
Bronze VIP Love Workshop London Communication VIP.com Ruder Finn Asia (Guangzhou office)
Bronze BEAUTIFUL SURGERY LINES JALA Group Shanghai Soho Square
Consumer Launch Gold Launch of India’s First Powder to Liquid Handwash Godrej Protekt Mr.Magic Godrej Consumer Products Limited
Silver Pollen Couture Johnson & Johnson Fleishman Hillard
Bronze Nothing Ever Becomes Real Till It Is Experienced GoPro BlueCurrent
Corporate Branding Gold GREAT FAILURE FROEBEL-KAN CO., LTD. dentsu inc.
Silver Anak Bangsa Bisa (Our Countryman Can) GOJEK -
Bronze Corporate Branding as Experience, ‘Exciting Factory Tour’ Handok -
Corporate Publications Gold HKTB Annual Report 2017-18 Hong Kong Tourism Board -
Gold SketchCook Otsuka Pharmaceutical Co., Ltd. Dentsu Inc. and Dentsu Public Relations Inc.
Silver Kobayashi City Department of SIMCITY BUILDIT Electronic Arts K.K. Dentsu Inc. and Dentsu Public Relations Inc.
Bronze OMABA: Combating Stunting & Malnutrition in Suburban Society PT Pertamina (Persero) Marketing Operation Region III -
Environmental Gold Queensland, Look At The State We’re In Container Exchange Ltd Pulse (part of opr Agency)
Silver Grounds For Joy Starbucks Hong Kong Edelman Hong Kong
Bronze Bonaqua Water Station -A Warm Winter Without Waste Coca-Cola China Limited Pinocchio Communications
Experiential PR Gold Flight of the Day Jetstar Asia AKA Asia
Silver The cUUpcakes Roche DNA Medical Communications
Bronze Dyson Airwrap Styler Launch Dyson Adhesive
Financial Communications Gold Delisting Mauritius as a High-Risk Jurisdiction EDB Mauritius MSL India
Silver Shaking it up, the CATMi way CATMi Adfactors PR
Bronze Wooing the Indian millennials BankBazaar Adfactors PR Pvt. Ltd.
Healthcare: Ethical Gold HIKANSEN Janssen Japan OZMA PR
Silver Resetting the Narrative on Schizophrenia Janssen Asia Pacific MediCom Taiwan and TransComm Group China
Bronze Out of the Shadows Xian Janssen H-Line Ogilvy Communications Co., Ltd.
Influencer Marketing Gold Sounds of comfort for our paw-some friends Viacom18 Media Pvt. Ltd India Tonic Worldwide India
Silver Columbia redefines “outdoor” for a new Chinese generation Columbia Switching-Time
Bronze Bio-Oil Unstretched Journey Marico Ltd Twenty Twenty Media Ltd
Integrated Marketing Gold Sydney Beer Co. - It’s Sydney Time Sydney Beer Co. Red Agency and BD
Silver Shaking up World Cup with fun and game Tencent Sports Beijing Value Cultural and Communication Co., Ltd.
Bronze The secret to 10 million cards. ICBC / Mastercard Weber Shandwick
Internal Communications Silver Viacommunity Week - Be Selfish Viacom18 Media Pvt. Ltd. Arc World Wide
Bronze Hanwha PROUD: 66 Years of Trust and Loyalty Hanwha Group Weber Shandwick Korea
Media Relations Gold Sydney Beer Co. - It’s Sydney Time Sydney Beer Co. Red Agency and BD
Silver Four Operators Rally The Media To Fight Fraudsters Myanma Posts & Telecommunications, Telenor MM, Ooredoo MM, MyTel Echo Myanmar
Bronze Security Guru on Demand Carbon Black Ying Communications, A Finn Partners Company
Non-Profit Gold Share A Book Hong Kong International Literary Festival Edelman Hong Kong
Silver Shaking it up, the CATMi way CATMi Adfactors PR
Bronze Wings for our girls Mahindra Group Adfactors PR
PR Event Gold Fuji Island - Picture Perfect Paradise FUJIFILM CampaignLab
Silver Can YOGA can sell more truck lubricants? Castrol India Creation: Open Minds
Bronze Change the Black Start Line Shiseido Company Dentsu
Promotional Activity Gold Xbox Greaseproof Controller Xbox ANZ opr Agency
Silver The Secrets of Okinawa Jetstar Asia AKA Asia
Bronze #CariPahala (#SearchingForRewards) Campaign GOJEK GOJEK Indonesia
Public Affairs Gold Vision 30 for Lung Cancer - MediCom APAC, Elite PR Group
Silver Promoting Women's Health in Japan Bayer Yakuhin Ltd. and MSD K.K. APCO Worldwide
Bronze End The Wait GRAB Philippines -
Public Education Gold A slogan Saved Lives! Boehringer Ingelheim Healthcom, Elite PR Group
Silver HIKANSEN Janssen Japan OZMA PR
Bronze GREAT FAILURE FROEBEL-KAN CO., LTD. dentsu inc.
Public Sector Gold Delisting Mauritius as a High-Risk Jurisdiction EDB Mauritius MSL India
Silver Future-Proof Yourself Education New Zealand Genesis BCW
Bronze Strengthening market relationships between UK and Asian economies The UK’s Department for International Trade Sinclair
Reputational/Issues Management Gold From Enemy to Family - Post Crisis Recovery Lee Chang Yung Chemical Corp. Era Ogilvy PR
Silver Myanmar's Operators Team Up Against Fraudsters Myanma Posts & Telecommunications, Telenor MM, Ooredoo MM, MyTel Echo Myanmar
Sports Gold Standard Chartered Singapore Marathon 2018 IRONMAN Asia Weber Shandwick Singapore
Silver McDonald’s FIFA World CupTM Real Time Campaign McDonald’s China Limited Ruder Finn Thunder Shanghai
Bronze #RangDeTiranga Sony Pictures Network MSL India
Technology Gold SketchCook Otsuka Pharmaceutical Co., Ltd. Dentsu Inc. and Dentsu Public Relations Inc.
Silver Kobayashi City Department of SIMCITY BUILDIT Electronic Arts K.K. Dentsu Inc. and Dentsu Public Relations Inc. 
Bronze Bossy-Talk Detector YOHO Brewing Dentsu Inc. and Dentsu Public Relations Inc.



PEOPLE/TEAM CATEGORIES

Category Nominee/team Company
Young PR Professional of the Year (Agency) Lottie Longford Golin
PR Communications Team (In-House) Janssen Asia Pacific Communication & Public Affairs Team Janssen Asia Pacific 
PR Communications Team (Agency) - CampaignLab
PR Professional of the Year (In-House) Jennifer Tear Janssen Asia Pacific
PR Professional of the Year (Agency) Kaz Scott opr Agency
PR Agency Head of the Year Prema Sagar Genesis BCW

 

Source:
Campaign Asia

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