Ranjani Raghupathi
Mar 8, 2016

Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Curated by Unmetric, the weekly Engagement Meter shows the region's top-performing brand posts on Facebook, Twitter and Instagram. See how brands including Fly Pal, Coca-Cola and Samsung made an impression.

Fly Pal
Fly Pal

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 28 February through 5 March.

Facebook

1. Robinson Mall Philippines
Engagement Score – 1,000

Shopping+Summer is always a good idea! Up to 70% OFF in the #RobinsonsMalls #HotSummerSale2016 on Mar 15-20!

Posted by Robinsons Malls on Tuesday, 1 March 2016

2. Croma Retail India
Engagement Score – 1,000

Last day for you to take up the Lowest Price Challenge at the Croma Annual Clearance Sale! Visit Croma.com now! http://bit.ly/1XBezGT

Posted by Croma Retail on Sunday, 28 February 2016

3. Silk Air Singapore
Engagement Score – 1,000

Every year, on 8 March, the world celebrates the achievement of women all around the world. This year, in the lead up to...

Posted by SilkAir on Monday, 29 February 2016

4. 3M Car Care India
Engagement Score – 1,000

This #RollsRoyce #Phantom wrapped with #3M #wraps in Blue and Grey is all set to rock the road. Click to book your appointment here: http://goo.gl/xwcVwiStore credits: 3M Car Care India (Kochi)

Posted by 3M Car Care India on Monday, 29 February 2016

5. Mercedes-Benz India
Engagement Score – 943

Wishes travel far and wide. They travel even faster when you #WishUponAStar. Celebrate #20YearsoftheEClass with us and visit www.WishUponAStar.in to record your heartfelt wishes.

Posted by Mercedes-Benz India on Tuesday, 1 March 2016


Twitter

6. Eskinol Philippines
Engagement Score – 1,000

7. Set Wet India
Engagement Score – 1,000

8. Coca-Cola Philippines
Engagement Score – 1,000

9. Samsung Malaysia
Engagement Score – 999

10. Budweiser India
Engagement Score – 999


Instagram

11. Maybelline Indonesia
Engagement Score – 985

 

12. Singapore Air
Engagement Score – 840

 

13. Fly Pal Philippines
Engagement Score – 836

 

14. The Glenlivet Singapore
Engagement Score – 809

 

15. VH1 India
Engagement Score – 526

 

#yes , it is! #icymi checkout the @aboveandbeyond #AfterMovie out now on #YouTube and #Facebook. #SupersonicIsAllWeNeed #nofilter

A photo posted by Vh1 Supersonic (@vh1supersonic) on

 

Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.
 

 

Source:
Campaign Asia

Related Articles

Just Published

9 hours ago

Dentsu ANZ restructures: CEOs Danny Bass and Steve ...

The restructured model will also see regional leaders Fiona Johnston and Kirsty Muddle assume new responsibilities.

10 hours ago

Should Gen Zs make financial trade-offs to navigate ...

This playful National Australia Bank (NAB) campaign by TBWA Melbourne suggests that Gen Z could improve their lot by making financial sacrifices.

10 hours ago

Amazon layoffs impact APAC adtech and media leaders

The job cuts are part of Amazon's plans to streamline its sales, marketing and global services division globally.