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What women want varies across Southeast Asia: Hakuhodo study

Across five of the six cities in Southeast Asia including Jakarta, Metro Manila, Ho Chi Minh City, Bangkok, Kuala Lumpur and Singapore, consumers tend to compare prices before buying and make planned purchases. Ho Chi Minh City was the only exception, where women claimed to be knowledgeable ...

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Data & Research

Feature phones fade, but still stunt ad potential in some markets: Opera Mediaworks

Nov 25, 2015

As of the close of the third quarter, Opera’s reach in Asia Pacific (APAC) and Oceania is over 400 million unique users each month. The APAC region is the largest global market on its platform in terms of unique users. However, it is number two when measured by impressions served and number three for revenue generated.