A convenient digital version of the print directory.
Want to search for a company in a few clicks? Get onto the CASBAA Directory search engine now!
Co-written by Greg Paull and Goh ShuFen of R3, China CMO: Best Practices in Marketing Effectiveness and Efficiency in the Middle Kingdom is based on discussions with 17 CMOs. The book provides a snapshot of some of the most successful brands on the Mainland and the marketing leaders ...
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