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Draftfcb won the relaunch project after a three-way pitch against Leo Burnett and Bates one month ago. TBWA’s Creative Juice is currently the creative agency of record for the account.
Draftfcb has been tasked with strengthening the positioning of the car as the best-selling multi-purpo...
Copywriter cooks up large-scale beach art
CMOs no closer to getting along with CIOs: Panel
Newgate opens Beijing office, names Greater China advisors
Photos: Audi launches Hong Kong magazine app
Standard Chartered HK: Sensible in banks, quirky online
Eureka aims to be an inspiration dashboard not a monitoring tool
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