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Draftfcb won the relaunch project after a three-way pitch against Leo Burnett and Bates one month ago. TBWA’s Creative Juice is currently the creative agency of record for the account.
Draftfcb has been tasked with strengthening the positioning of the car as the best-selling multi-purpo...
Facebook launches first campaign for Japan
How Vice builds brands and lets content consumption guide expansion
Newgate opens Beijing office, names Greater China advisors
Why Weibo isn't going big on social commerce
Turner Broadcasting System and Transmedia launch CNN Indonesia website
OgilvyOne's Eddy Chan moves to Kimberly-Clark APAC
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