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The pitch is termed by many as the pitch of the year in Singapore. The relationship between SingTel and BBDO Singapore has deteriorated and the telco hopes for a change through this review, according to multiple sources close to the pitch.
BBDO Singapore was appointed by SingTel in 2008. In ...
Laurent Thevenet leaves BBDO Proximity for RGA Singapore
Maxus APAC creates marketing-effectiveness role
Woolworths tries to be a part of culture, Anzacs and Australians fire back
What P&G's US$500 million cost-saving plan means
Getting ad viewability ‘unstuck’ in Asia
IPG Mediabrands appoints Sandeep Bastikar as the head of performance marketing
Midea engages DDB and McCann in China
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