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Chinese shoppers twice as likely to buy online than global counterparts: PwC

The PwC report is based on a survey of more than 11,000 online shoppers from 11 countries on four continents, including both mature economies and emerging markets. Despite the fact that less than a third (30 per cent) of Chinese respondents have been shopping online during the past five ...

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Data & Research

Feature phones fade, but still stunt ad potential in some markets: Opera Mediaworks

Nov 25, 2015

As of the close of the third quarter, Opera’s reach in Asia Pacific (APAC) and Oceania is over 400 million unique users each month. The APAC region is the largest global market on its platform in terms of unique users. However, it is number two when measured by impressions served and number three for revenue generated.