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After a competitive pitch in January with Trio Worldwide and an undisclosed local agency, Leo Burnett Beijing was contracted by Funglian Group (丰联集团) under Legend Holdings (联想控股) as the lead creative agency for these brands. There was no ...
Clove-cigarette brand forges link with 'Indonesian soul'
Newsweek lawyers kill content marketing
Woolworths tries to be a part of culture, Anzacs and Australians fire back
Inside Intel's content strategy: Jayant Murty on the company's no-nonsense approach
Gavin Levinsohn named group managing director of Publicis in Sydney
Toms urges Chinese to lose shoes in philanthropic push
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