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Sources close to the client said Saatchi & Saatchi won the account following its presentation at a review in Changchun last week.
It is believed that Saatchi & Saatchi's creative idea was based on Mazda's steering control that has earned the automaker the ...
JWT Taiwan tipped to win major share of Japan Tobacco creative pitch
Q&A: Parminder Singh on Twitter advertising
SEM helps brands to minimise the damage
DATA POINTS: 'Made in China' doesn't mean what it used to
Mobile-only Taobao sale highlights fight for future mobile supremacy in China
Yahoo partners with Viddsee to promote Asia-made short films
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