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Waggener Edstrom hires Zaheer Nooruddin to lead regional digital strategy

He will report to Matthew Lackie, senior vice president and APAC lead. Prior to his APAC role, Nooruddin was Burson-Marsteller’s director and lead digital strategist for Greater China. He has also held senior positions in digital marketing at Edelman Worldwide, ...

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Data & Research

Feature phones fade, but still stunt ad potential in some markets: Opera Mediaworks

Nov 25, 2015

As of the close of the third quarter, Opera’s reach in Asia Pacific (APAC) and Oceania is over 400 million unique users each month. The APAC region is the largest global market on its platform in terms of unique users. However, it is number two when measured by impressions served and number three for revenue generated.