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ADK and Maxus form partnership to offer media services for Japan-based clients

The open-ended partnership will give ADK’s clients access to media planning and buying expertise and scale across the Asia-Pacific, including China, through the Maxus network. For Maxus it signals a substantial increase in billings. ADK is the third largest full-service agency in ...

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Data & Research

Feature phones fade, but still stunt ad potential in some markets: Opera Mediaworks

Nov 25, 2015

As of the close of the third quarter, Opera’s reach in Asia Pacific (APAC) and Oceania is over 400 million unique users each month. The APAC region is the largest global market on its platform in terms of unique users. However, it is number two when measured by impressions served and number three for revenue generated.