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Conversations around social media have shifted. Once the domain of the pimply kid wedged in the corner between marketing and IT, it now has a seat at the directors’ table and a space on the CIO or CTO’s agenda.
Factors driving this conversation centre around the shifting power ...
Seminar / Forum highlights from Spikes Asia 2014: Day 1
WPP buys 15% stake in AppNexus, injects Open Adstream
3 Singapore F&B chains hand PR account to DFW Creative
Asian Games struggles to attract global, regional advertisers
R3 M&A league: September 2014 update
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