On day one, jury president Matias Palm-Jensen, European chief innovation officer for McCann Erickson, will address attendees, followed by seminars from Mindshare, Grey, MassiveMusic, Leo Burnett, Tribal DDB, Isobar, Proximity and Bates Singapore.
Day two will see sessions from Tapit, Media Innovation Group, Ogilvy, JWT, Havas Media APAC, Tencent Online and Cheil China Group. Atifa Silk, Campaign Asia Pacific editorial director, will moderate the Digital Asia Festival jury panel, in which jury members will assess this year’s work and talk about what makes a successful digital campaign.
The Digital Asia Festival jury has shortlistsed 105 entries from 600 entries for the final round of judging.
"The launch of the Digital Asia Festival offers something unique to both the industry and the APAC region in that it will provide a foundation from which to challenge and debate, network, and learn about new innovations and see ground breaking work," said Myriam Coupard, festival director.
The Digital Asia Festival, which incorporates the well-established Digital Media Awards, is organised by Lions Festivals and Haymarket Media Asia, publisher of Campaign Asia-Pacific.
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