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CEOs more tech and brand-aware than we think: study

The rate of accessibility is likely to increase as CEOs become more attuned to technology. While they are drawn to digital technology primarily as a means of aggregating information and managing time more effectively, they are also beginning to see the potential uses of social media in ...

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Mobile instant messaging: Users not too resistant to ads

May 24, 2013
The study included 3,113 respondents aged 16 or above, who owned a Smartphone and use social-messaging apps, in Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, the Philippines and Singapore.

The study included 3,113 respondents aged 16 or above, who owned a Smartphone and use social-messaging apps, in Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, the Philippines and Singapore.

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