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INTERVIEW: Facebook APAC vice-president of sales Erik Johnson

Social media is the most important thing going on in marketing today and is changing marketing in a "positive and profound way”, Johnson said. Brands who don't embrace it risk missing out on the most effective way to reach consumers. “If brands aren’t interacting ...

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Phil Talbot resigns as head of ZenithOptimedia Asia-Pacific

Growing And Nurturing An Ad Agency Culture

Growing And Nurturing An Ad Agency Culture

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