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Personal tech at work: What does 'BYOD' mean to marketers?

The so-called BYOD (bring your own device) trend involves employees bringing their own devices to work and often performing work duties on these devices. However, BYOD can extend to any situation where a person uses their own device to accomplish a task in a location where alternate devices ...

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Data & Research

Feature phones fade, but still stunt ad potential in some markets: Opera Mediaworks

Nov 25, 2015

As of the close of the third quarter, Opera’s reach in Asia Pacific (APAC) and Oceania is over 400 million unique users each month. The APAC region is the largest global market on its platform in terms of unique users. However, it is number two when measured by impressions served and number three for revenue generated.