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Ogilvy creates cross-discipline social media practice

Social media was previously a specialist offering with Ogilvy Public Relations only. However, the network has made the move to create a cross-discipline team, made up of members from all parts of the Ogilvy organisation. The practice will be led by John Bell as global managing director of ...

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Data & Research

Mobile instant messaging: Users not too resistant to ads

May 24, 2013
The study included 3,113 respondents aged 16 or above, who owned a Smartphone and use social-messaging apps, in Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, the Philippines and Singapore.

The study included 3,113 respondents aged 16 or above, who owned a Smartphone and use social-messaging apps, in Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, the Philippines and Singapore.

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