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The evolution of China’s follower brands

When it comes to taking an idea from elsewhere, copying it and in some cases improving on the original, it could be argued that nobody does this better than Chinese brands. The breakneck speed of economic development, combined with a relatively weak intellectual property (IP) regulatory ...

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Data & Research

Feature phones fade, but still stunt ad potential in some markets: Opera Mediaworks

Nov 25, 2015

As of the close of the third quarter, Opera’s reach in Asia Pacific (APAC) and Oceania is over 400 million unique users each month. The APAC region is the largest global market on its platform in terms of unique users. However, it is number two when measured by impressions served and number three for revenue generated.