In 2008, the IPA (Institute of Practitioners in Advertising) Effectiveness Award, a UK-based biennia event, began to accept international entries. This year, a total of 38 entries from agencies worldwide have been shortlisted.
At a ceremony held last night, comfort fabric conditioner ‘Andy & Lily’s Clothworld’ by Ogilvy & Mather APAC took home a silver award. This Unilever campaign is driven out of Singapore for the Southeast Asia region.
Ogilvy & Mather Hong Kong won bronze for MTR's ‘Caring for life's journeys' branding campaign. The project generated US$15 million in incremental revenue.
JWT Mumbai also took home bronze for its ‘Diamond bride’ campaign for Forevermark.
Ogilvy & Mather APAC, JWT India do Asia proud at IPA Effectiveness Awards
HONG KONG – Ogilvy & Mather Singapore and Hong Kong, as well as JWT India, has won won metals at the IPA Effectiveness Awards held in the UK last night.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Skinny NZ's 'Phone It In' is most-awarded media ...
Meanwhile, Unilever retained its title as the top advertiser, a position it has held for five consecutive years in the WARC Media 100 rankings.
Comms Declare blasts Shell’s ‘Olympic-level ...
Shell Energy's creative pitch in Australia will be closely watched by environmental watchdogs to see how the company navigates the evolving landscape of environmental accountability and public perception.
The politics behind the US TikTok ban is not what ...
Ian Whittaker's monthly take is an analysis of the bipartisan politics behind the TikTok ban before the US presidential election and the potential impact on its competitors and relevant stakeholders.
Governance, safety, and risk around Gen AI are ...
Danielle Jin spoke to Campaign about the opportunities and pain points of Gen AI, and how the technology is shifting relationships with agency partners.