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NTUC Income flash flood ad creates online buzz in Singapore

Following a bout of heavy rainfall in the city-state, retailers in Orchard Road are facing damages to wares, furnishings and equipment that could amount to millions of dollars in losses. Subsequently NTUC Income launched a print ad with a picture of a car stuck in the flood in the local papers ...

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Data & Research

Mobile instant messaging: Users not too resistant to ads

May 24, 2013
The study included 3,113 respondents aged 16 or above, who owned a Smartphone and use social-messaging apps, in Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, the Philippines and Singapore.

The study included 3,113 respondents aged 16 or above, who owned a Smartphone and use social-messaging apps, in Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, the Philippines and Singapore.

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